How to Start a Successful YouTube Channel for Your Brand | 11 Tricks

How to Start a Successful YouTube Channel for Your Brand | 11 Tricks | YouTube is an online video sharing site created in 2005 by three former PayPal employees, Chad Hurley, Steve Chen, and Jawed Karim in the United States. Later, in 2006 the platform bought by Google for US$1.65 billion and become subsidiary of Google Company.

This network has been a great tool to help many people in the World, as people of all ages have been using it to learn a variety of things and entertain too. People also use this YouTube network to earn a living. 

There are many people who have created a YouTube channel, but end up along the way because they don't know what to focus on. The main thing YouTube is concern, is to upload a video that contains a certain contents in order to educate, entertain or inform the community.

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The following are 11 essential tricks to be successful with your YouTube channel

1. Create Your Channel

Creating a YouTube channel is a quick and easy act. Anyone can create a channel by following simple steps. The following are some important steps to have on a YouTube channel that is free to all. 

• Sign into YouTube by using your Gmail account by clicking on the user icon at the top right of the screen.
• Click on your account’s YouTube Settings
• Then Click on Create a new channel 
• Create your TV or Channel name and click create 
• Your Channel is Ready to be used 

2. Create Your Channel Descriptions

In order to be successful quickly through your channel, you must set a channel description so that people should know what your channel is all about.

To set channel descriptions you need to go to about the section, fill in all the relevant information about your channel. You can also set a link to your website if you have as well as an email for contacts

3. Set Your Channel art

This section shows a background or banner at the top of your YouTube channel. In this part you can use your channel’s name, logo or identity and give your page a unique art that relate to your channel or brand. 

You need to know that channel art looks different on mobile, desktop and TV displays. Therefore this is the important area for introducing your brand or channel to the audience.

YouTube recommends to upload your channel art photo at 2560 x 1440 pixels with a maximum file size of 6 MB.

4. Understand your market and type of your content.

This is a very important part to understand. You should know where your market is and do enough research. This is where you will decide what language to use in your channel, what your market size is and in which countries.

If you have a product or educational channel and you want your customers to learn more about your products, a video tutorial will be a great area for you to use. You can do a testimony too in your channel about your products.

Create content that’s aimed at your target demographic of your products or services. The more that you cater to your target market, the more they will like to look into your products or services.

5. Trailer or Featured Video

You should also create a trailer or featured video for your channel. This is a short video clip that highlights your brand or services. For your new channel visitors will find this identity for knowing the services offered there.

In this area you can also let your audience know who you are and what your products or services is all about. Also they will discover what kind of content they can expect to see in your channel at the future. 

6. Upload your videos

Once you’ve already filmed and edited your video, it’s a good time for you to upload it. You’ll find the upload option at the top right of the screen when you log into your YouTube Channel account.

Make sure you follow all the important steps in uploading your video. These steps include selecting the file you want to upload, enter a good title, tags and so on.

7. Stay consistent with your channel

Don’t give up with your channel, if you plan to create a YouTube channel and to be succeed. You don’t need to upload one video or few videos and then neglect it completely. 

If you need to have a successful YouTube channel, you need to have enough time and effort. Remember that viewers in your channel expect consistency contents from the channels that they subscribed. Make sure you plan the next few videos ahead of time.

8. Integrate your YouTube channel in your Site and Social Page

For those who have a website and social accounts they need to integrate them with YouTube channel so as to share videos outside the channels.

In order to increase your channel attention, you can add your YouTube video to the home page on your website so it’s one of the first things that a visitor will see when visit your website! 

You can share your videos on your social networks like Facebook, twitter, LinkedIn, WhatsApp or telegram. The more you share your contents in a social media, the more you increase your channel popularity.

9. Engage with your viewers

If you want to be a successful YouTube you need to build a community in your channel, and take a time to engaging with your viewers. Just reply to comments provided, ask and answer questions about your contents, listen to them to their views.

10. Use YouTube ads

YouTube is a very good business and have a good pays in these times of technological growth. 

If you like your service to reach more people, you can use the YouTube Ads service to advertise your contents and services and reach specific people, age group, gender, interest, or location. 

This is an investment that will make your YouTube business to grow and succeed faster.

11. Analyze and optimize your channel.

After some time has passed you can evaluate the progress of your channel. Monitor what exactly people like to look at your channel, at what time, what important contents they look up to. 

This is a good time that you should analyze in order to improve the service within your channel.

YouTube Analytics will help you with your channel to move along the way and will guide you on how you may want to optimize your videos for the future of your channel.
 

Conclusion.

Remember, any success does not come quickly. Many successful people have struggled to get to where they are now. 

If you want to succeed in what you do with your channel, set aside enough time, study, seek advice, trust God and will to help you. Also be honest in all your work.